Calm-First Leadership For Dog Loving Founders

Calmer Business. Confident Decisions.
Clearer Vision. Starting Now.

Guiding You To Realize Your Deepest Vision

Stephanie Frank is the Visionary Founder of Planet Calm – a premier leadership community for dog-loving founders and entrepreneurs. She’s also been known as the Accidental Millionaire, based on her 4x Int’l Bestselling book, and for sharing the lessons she learned building her own 8-figure tech company and 7-figure coaching company prior to starting Planet Calm.

She is the creator of the BARKType™ Leadership System, an insightful approach to helping leaders be more confident in their role – at home and work – starting with leading their dog. She is uniquely qualified to mentor leaders with decades of experience in diverse areas of leadership, communication, personality profiling, health, wellness and business systems.

Stephanie has worked with thousands of individuals, entrepreneurs and organizations all over the world, from Hilton Hotels to the Holistic Veterinary Association. She has written for Inc. magazine, and her insights have been featured in Fox News, Business Journal Fast Company and many other media outlets.

Stephanie is based in Prescott, Arizona and lives happily in the woods with her husband and all of the bears, wolves, ravens and other wild animals that share the community.

She speaks fluent hex, binary, food, yoga, hiking, music, wellness, traveling and of course WOOF!


Close-up of a woman's hand holding a dog paw symbolizing trust and companionship.

Planet Calm

The premier community for pet parents. Whether you’re raising an anxious pup at home or guiding a community of clients, the heart of this community is building trust, cultivating resilience, and creating safety on both ends of the leash.

Put your pet on the Planet Calm Map and start creating calm-first living today.

Explore Planet Calm

BARKType

Your dog is telling the truth. What are you hearing? Be the leader they need. At Work. At Home. On Both Ends of the Leash.

Discover the gap between how you communicate and how they learn. 7 questions, 2 minutes and real answers.

Try It Out

Fetch Happy Store

Calm-First Wellness For Pets and Their People.
Every product is chosen with one simple goal:

To help you and your dog feel safer, healthier, and more at ease – together.

Start with our 5-Star Rated Completely Calm – the daily chew for dogs and cats to ease anxiety and help them live a stress-free life.

Shop Fetch Happy Store

Hi, I’m Stephanie Frank.

Former white-hat hacker, 8-figure founder, 4x Int’l Best Selling Author, behavior and personality profiling expert. Fun-loving dog lover, and happy you’re here!

As you now know, today I help you understand behavior when communication breaks down at work and at home – starting with your dog. Because behavior follows the same rules across species. (Male/Female, Canine/Human). 🤭

Dogs don’t lie. People just hide it better.

You can learn more or contact me


Testimonials

With a love for animals and business, these are some of the paws up! things people are saying. 

  • Business and My Dog Is On Track

    Stephanie has helped me find purpose, confidence and focus for my business and my life.  As a business owner dealing with being a family caregiver, mom and dog lover, I need all the support I can get!  She helps me be better at life, with my dogs and family.  Oh, and my business has tripled!
    Katrina Carmack
    K&S COMMERCIAL CLEANING

  • Business Grew and Stress Caved In

    When I contacted Stephanie, my business and my life were running on empty. She gave me the support and guidance I needed to reach the million dollar mark and beyond. Along the way, I learned more about leadership, health and even my dog behavior (she could hear them in the background during our calls). Thanks to her my business runs without me while I am able to finally take vacations and reconnect with my family.
    Jason Burnham
    AMERIGLASS

  • I Saved Over $1000 in Vet Bills

    Steph has been a guiding light for me on and off for 15 years. She’s helped me through some of my toughest moments and greatest professional challenges. Recently, I was having some issues with my dogs and their little tummies. The vet failed them entirely. That’s after $1,000 in tests and medications. Steph told me exactly what to do and my pups have never been happier. The fix was far simpler than I expected, too. I’m so grateful for her help. Now and always.
    Ross Goldberg
    IMMORTAL MARKETING

  • Jack Is No Longer Afraid of Everything

    Stephanie and I have worked together in the human behavior and performance field for over 20 years.  She is an empathetic, compassionate, loyal, confidante and advisor particularly when our dog Jack was having medical issues.  Her advice was insightful and empathetic, which helped Jack recover quickly while relieving our anxiety.
    Ray Williams, PhD
    EXECUTIVE COACH AND AUTHOR

  • My Horse And I Are Now A Team

    I had no idea when I started working with Stephanie to help me understand my horse that I’d get my own lessons in confidence and leadership. Her intuition mixed with her savvy understanding of human and animal psychology opened up a whole new world for both of us. She taught us both how to manage our energy to build a stronger relationship. And I’ve been able to transfer what I learned from her to keep a level head in my business too. Win win!
    Lorrie Morgan
    RED HOT COPY

  • I Doubled My Income and Tripled My Time Off

    I’ve worked with Stephanie for several years and she has helped me not just with my business but also with my relationships and even helped me stop my dog from barking so much. She will forever be one of the most important mentors I’ve ever had.
    Gina-Gaudio Grace
    CEO Abundance Group Trust

  • Life Changing!

    Yall! I CANNOT recommend this ENOUGH!!! I have been working with Stephanie and she has literally changed my life!! This year I am now finally going to be paid what I am worth. Let’s just say my rate went up and people do not hesitate to pay it!! I cannot believe what I have missed over the years.
    Michael Daly
    PAWSITIVE WELLNESS